THE big toys this Christmas will be a mixture of traditional ones and state-of-the-art ones — including an interactive doll costing £100.
Argos announced its highly regarded annual prediction of the big toys for the festive season yesterday — some 186 days before Santa comes.
There is also a £150 LEGO set where kids build robots and control them from a phone or tablet.
It’s not all expensive — there is also new smaller, cheaper £3 version of Hatchimals, the hit toy of last festive season.
Linzi Walker, chief toy buyer for Argos — the UK’s biggest seller of toys — said: “It is a mix of toys that evolve childhood favourites alongside the introduction of newer and more technology-led gifts.
“Dolls will have made Christmas memories for many children and this year is no different.
Luvabella is an incredibly lifelike doll, with advanced animated features enabling it to drink milk from a bottle and fall asleep just as a real little one would.
And Chad Valley has produced gorgeous twins as an extension of its authentic Tiny Treasures Baby Doll range.
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“There are many opportunities for children and parents alike to embrace user-friendly technology this Christmas.
“LEGO Boost provides everything needed for children to make five different LEGO models that can then be coded using a free app.
“The Fisher-Price‘Teach n Tag Movi is an interactive play buddy that helps kids learn on the go.
“And music lovers will love SoundMoovz, an exciting wearable tech toy for all ages where players can create their own beats and rhythms as they move by using Bluetooth-connected bands on their ankles or wrists.”
One in seven parents (13 per cent) have already started buying presents for their children and almost a third (29 per cent) are planning to buy gifts for their kids over the summer, a survey of parents for Argos said.
The poll also found that mums and dads till enjoy Christmas toys too – 22 per cent said they wish they had received the toys their children get at Christmas.
This may explain why they are feeling extra generous this year – the average parent is happy to spend £114 on average on the main present, with parents in the North-East budgeting over £150 for the ultimate Christmas gift.
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